April Flax Focus Newsletter – A Tribute to Barry Hall

April 7, 2017 flaxadmin Uncategorized 0 Comments The Flax Council of Canada honours the memory of Barry Hall with a special edition newsletter. Read his story and messages from people who were close to our friend and colleague. Here’s a preview of the newsletter: The flax industry has lost a truly special man and an incredible leader. Barry Hall passed away suddenly on March 21, 2017 in Winnipeg following complications after surgery for pancreatic cancer. From 1992 to 2011, Barry was Director of Marketing and then the President of the Flax Council of Canada. Barry was a strong and passionate advocate of all things related to flaxseed. We can credit his efforts for the launch of successful marketing initiatives for the use of flaxseed in human and animal nutrition applications in North America and globally. Under his tenure, a significant amount of human research was conducted which ultimately lead to flaxseed receiving an approved blood cholesterol lowering claim from Health Canada – a significant accomplishment! Under Barry’s direction, flaxseed was approved by the U.S. Food and Drug Administration for “Generally Recognized as Safe”, a regulatory requirement for foods. Barry’s work contributed to an increase in flaxseed for feed uses, including as part of the feed rations of laying hens for the production of nutritionally-enhanced eggs, and as an ingredient in national brands of pet foods. Omega-3 eggs account for over 5% of the total Canadian egg market today. Click here to read the Newsletter. If would like to sign up for future editions of the newsletter, subscribe here.

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